4 Types of Data That Will Boost Your Marketing ROI

October 27, 2015 by Madison Jacobs

Last year, “Big Data” was THE buzz word. And while Big Data is still buzzing about, marketers today are using the term more frequently as part of their everyday conversations, at least to some extent. 

[Photo credit: LendingMemo.com]

It is clear that “Big Data” is no longer just a snazzy new word to use when marketers talk “shop,” but rather a concept that has proven its worth.

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Big data analytics

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